Digital Travel Summit APAC 2017 (past event)
25 - 27 April, 2017
Resorts World Sentosa
Contact Us: 65 6722 9455
DIGITAL TRAVEL INSIGHTS TODAY Wednesday April 26th 2017
8:00 am - 8:50 am Conference Registration & Networking
8:50 am - 9:00 am Opening Remarks – Prachi Panda, Conference Director, Digital Travel APAC
9:00 am - 9:10 am Chairperson Opening Remarks
9:10 am - 9:30 am Opening Keynote: How to connect with the digitally distracted consumer
9:30 am - 10:10 am Keynote Panel: The connected traveller – What are the core tools you need to deliver a seamless multi-channel booking experience?
Speakers:
Dilpreet Singh Head of CRM and Business Analytics The Oberoi Group
Russell Young Managing Director, APAC Sojern
Alwin Tek Ken Loh Head of Digital Transformation & Innovation Malaysia Airlines
Catherine Ballantyne Director of Solution Consulting, APAC Tealium
Honey Mittal SVP, Product Wego.com
Moderator:
David Peller Director of Strategic Partnerships, Asia Pacific Booking.com
Dilpreet Singh Head of CRM and Business Analytics The Oberoi Group
Russell Young Managing Director, APAC Sojern
Alwin Tek Ken Loh Head of Digital Transformation & Innovation Malaysia Airlines
Catherine Ballantyne Director of Solution Consulting, APAC Tealium
Honey Mittal SVP, Product Wego.com
Moderator:
David Peller Director of Strategic Partnerships, Asia Pacific Booking.com
- What do today’s connected travellers expect?
- How can you tap onto the lucrative connected travellers segment to increase profits?
- How can you provide connected travellers with seamless and consistent cross-device experiences to boost conversions?
- What strategic brand partnerships will enhance customer experiences for connected travellers?
- Consumer-led revolution – How are connected travellers shaping the travel industry?
Catherine Ballantyne
Director of Solution Consulting, APACTealium
10:10 am - 10:50 am Oxford Style Debate: OTAs and Google are on a collision course and there isn’t room for both
10:50 am - 11:30 am Morning Networking Break
STREAM A: POWERING CONVERSION
11:30 am - 11:50 am Case Study Revolution: The booking battle: How can you combat pricing competition?
Puneet Mahindroo
Corporate Director, Revenue Management, APACFour Seasons Hotels and Resorts
STREAM B: PERFECTING CUSTOMER EXPERIENCE
11:30 am - 11:50 am Case Study: How can you inspire people to think innovatively about creating and delivering a distinctive customer experience?
STREAM C: DEEP-DIVE COUNTRY CLINICS
11:30 am - 11:50 am Shorter trips, faster bookings, increased outbound travel and the demand for personalization – How can you get more market share in the competitive Singaporean market?
STREAM D: SMALL INTERACTIVE BOARDROOMS AND WORKSHOPS
11:30 am - 11:50 am Creative Boardroom: Programmatic Marketing – How can you create a dynamic, creative and personalized marketing campaign for your customer base?STREAM A: POWERING CONVERSION
11:50 am - 12:10 pm Case Study: Reinventing guest payment experience – How to drive direct bookings via empowering seamless payment
STREAM B: PERFECTING CUSTOMER EXPERIENCE
11:50 am - 12:10 pm Case Study: Customer-Centric DNA - How can you build a sustainable customer experience?STREAM C: DEEP-DIVE COUNTRY CLINICS
11:50 am - 12:10 pm Stream C continuesSTREAM D: SMALL INTERACTIVE BOARDROOMS AND WORKSHOPS
11:50 am - 12:10 pm Stream D continuesSTREAM A: POWERING CONVERSION
12:10 pm - 12:20 pm Case Study: What is the secret to content marketing ROI – how is it really driving conversions?
STREAM B: PERFECTING CUSTOMER EXPERIENCE
12:10 pm - 12:20 pm Interview: Managing multiple touch points and comparing onsite vs. offsite experience - Who really owns the customer experience?
STREAM C: DEEP-DIVE COUNTRY CLINICS
12:10 pm - 12:20 pm Stream C continuesSTREAM D: SMALL INTERACTIVE BOARDROOMS AND WORKSHOPS
12:10 pm - 12:20 pm Stream D continuesSTREAM A: POWERING CONVERSION
12:20 pm - 12:40 pm Case Study Revolution: What is the secret to content marketing ROI – how is it really driving conversions?STREAM B: PERFECTING CUSTOMER EXPERIENCE
12:20 pm - 12:40 pm Stream B continuesSTREAM C: DEEP-DIVE COUNTRY CLINICS
12:20 pm - 12:40 pm Reaching the diverse Indonesian consumers – How can you generate higher revenues in this upwardly mobile, tech-savvy, individualistic country?
STREAM D: SMALL INTERACTIVE BOARDROOMS AND WORKSHOPS
12:20 pm - 12:40 pm Airlines Think Tank (By invitation only)
STREAM A: POWERING CONVERSION
12:40 pm - 12:55 pm Case Study: How to power conversion with localized customer experience
STREAM B: PERFECTING CUSTOMER EXPERIENCE
12:40 pm - 12:55 pm Stream B continuesSTREAM C: DEEP-DIVE COUNTRY CLINICS
12:40 pm - 12:55 pm Stream C continuesSTREAM D: SMALL INTERACTIVE BOARDROOMS AND WORKSHOPS
12:40 pm - 12:55 pm Stream D continuesSTREAM A: POWERING CONVERSION
12:55 pm - 1:10 pm Stream A continuesSTREAM B: PERFECTING CUSTOMER EXPERIENCE
12:55 pm - 1:10 pm Presentation: Digital crisis or redemption: The uncomfortable truth from Global CX Benchmarking ReportSTREAM C: DEEP-DIVE COUNTRY CLINICS
12:55 pm - 1:10 pm Stream C continuesSTREAM D: SMALL INTERACTIVE BOARDROOMS AND WORKSHOPS
12:55 pm - 1:10 pm Stream D continuesLunch
1:10 pm - 2:10 pm Networking LunchLunch
1:10 pm - 2:10 pm Tealium Private Lunch – By Invitation OnlyWomen in Retail Think Tank Lunch
1:10 pm - 2:10 pm How can the digital travel industry better attract, develop and retain top female talent?
STREAM A: DRIVING ANCILLARY REVENUE
2:10 pm - 2:30 pm Interview: How can you increase ancillary revenue whilst safeguarding your brand DNA?
STREAM B: RE-DEFINING LOYALTY
2:10 pm - 2:30 pm Case Study: Luxury travel in Asia – How to use “phygital” bespoke customer experiences to increase loyalty and drive growth
STREAM C: DEEP-DIVE COUNTRY CLINICS
2:10 pm - 2:30 pm Bargains, discounts and sales – How can you price, position and package your brand to appeal to the price-sensitive Malaysian consumer?
STREAM D: SMALL INTERACTIVE BOARDROOMS AND WORKSHOPS
2:10 pm - 2:30 pm Creative Boardroom: Hashtags, Likes and Tweets –How to use and monetize social media to improve branding, customer care and knowledge of your customerKarthik Venkatakishnan
APAC Regional Director, Digital Media IntelligenceGfK
STREAM A: DRIVING ANCILLARY REVENUE
2:30 pm - 2:50 pm Stream A continuesSTREAM B: RE-DEFINING LOYALTY
2:30 pm - 2:50 pm Presentation: Delightfully Powerful: How Emojis drive mobile loveSTREAM C: DEEP-DIVE COUNTRY CLINICS
2:30 pm - 2:50 pm Stream C continuesSTREAM D: SMALL INTERACTIVE BOARDROOMS AND WORKSHOPS
2:30 pm - 2:50 pm Stream D continuesSTREAM A: DRIVING ANCILLARY REVENUE
2:50 pm - 3:30 pm Case Study Revolution: Personalized ancillary sales - How can you tap into unrealized revenue streams with a dynamic range of products and services that passengers actually welcome and that enhance each step of their travel journey?
STREAM B: RE-DEFINING LOYALTY
2:50 pm - 3:30 pm Oxford Style Debate: Price vs. Loyalty - In today’s price-sensitive market loyalty no longer exists
STREAM C: DEEP-DIVE COUNTRY CLINICS
2:50 pm - 3:30 pm The star of the APAC travel market – How can you succeed in the crowded and fast growing Thai market?
STREAM D: SMALL INTERACTIVE BOARDROOMS AND WORKSHOPS
2:50 pm - 3:30 pm Navigating the ocean of technology – How can you predict the technology trends that will shape the future of the online travel market?
John Sinke
Assistant Vice President Digital Marketing, e-Commerce & Social MediaResorts World Sentosa
3:30 pm - 4:10 pm Afternoon Networking Break
4:10 pm - 4:30 pm Keynote 1: Mastering digital in the new customer economy
4:30 pm - 4:50 pm Keynote 2: People centric marketing
4:50 pm - 5:20 pm Lightning Talks: Decoding China – What are the critical success factors for succeeding in the world’s fastest growing travel market?
5:20 pm - 6:00 pm Lightning Talks: What are the needs of the Indian traveller, and how can you ensure they book with you
Speakers:
Dilpreet Singh Head of CRM and Business Analytics The Oberoi Group
Kousik Bhattacharya Head of Marketing via.com
Rajat Suri Head of Business Growth Musafir.com
Kavi Chaurasia Vice President - Marketing and Brand Communication Air Costa
Moderator:
Namrita Mahindro Senior General Manager Mahindra and Mahindra
Dilpreet Singh Head of CRM and Business Analytics The Oberoi Group
Kousik Bhattacharya Head of Marketing via.com
Rajat Suri Head of Business Growth Musafir.com
Kavi Chaurasia Vice President - Marketing and Brand Communication Air Costa
Moderator:
Namrita Mahindro Senior General Manager Mahindra and Mahindra
Rajat Suri
Head of Business GrowthMusafir.com